For years now, INEOS has been calling for a change in mind - set - and trying to explain its thinking.
Now it is forging partnerships with recycling companies in America, the UK, Italy and Austria.
PLASTIC ENERGY, Forever Plast, Viridor, Agilyx, Pyrowave and GreenMantra – all leaders in their own fields – are all now working with INEOS to close the loop and create a circular economy where nothing goes to waste.
As a result, plastic waste, much of which was once destined for landfill, is now being turned into a raw material that INEOS can use.